00 ·Disclosure
Use AI responsibly
AI now writes, designs, and ships work at almost every company. Most of it is undisclosed. We think that's the wrong default.
If AI helped make something, the people reading it, watching it, or buying it deserve to know. That's the whole position. Here's how we hold ourselves to it.
01 ·Our commitments
01 ·
We tell you when AI helped.
Anything we publish that AI helped produce says so. Videos, articles, images, code. You should never have to guess. In our case there's nothing to guess: AI assists in 100% of our workflows. Research, outlines, source validation, asset creation.
02 ·
A human writes, directs, and approves.
AI assists; a person decides what gets made, what it says, and whether it ships. Writing, creative direction, and design judgment stay human.
03 ·
A human is accountable.
If something we publish is wrong, that's on us, not on a tool. We check claims against original sources, not AI summaries of them.
04 ·
Client work stays in client systems.
We build inside your accounts and your tools. Your work stays yours.
05 ·
We recommend the same standard to everyone we work with.
When we build a system for a client, we show them where AI acts and where people decide. Disclosing that to their customers is the responsible move, and we say so.
"Made with AI assistance. Directed by humans."
Start a conversation.
Tell us about the workflow. We'll show you where AI acts and where people decide.
BeginOr read what Praxis builds → Recent work