00 ·Builds · Three sizes
Every build ships a runnable system on your stack and then runs on a managed monthly, because an unmaintained automation drifts and breaks. No deck-only handoffs. No subcontractor chains.
$2,495
A workflow we have already built and proven, installed on your stack as it comes. No discovery, no custom work.
See details$4,950
Fitted to how you actually work, or built from scratch if nothing we have already built fits. The usual starting point.
See detailsFrom $15,000
A system spanning several tools and teams, designed and built to your operation.
See detailsMonthly subscription starting at $395A monthly subscription is required for every build. With it you receive regular updates to Merlin, regular updates to the plugins you use, and regular maintenance for the workflows we have built for you, because an unmaintained automation drifts and breaks. Models change. Connectors change and update. A subscription is what keeps your workflows running.
Every build, including the smallest, ships a runnable system on your stack. The line that separates Praxis from generalist AI consulting and the line that holds the brand together end to end.
01 ·Starter build
We take a workflow we have already built and proven, install it on your stack, and hand it over running. No discovery phase, no custom work, no design cycle. That is what makes it the price it is, and it is the right choice when something we have already built is close to what you need.
If it turns out you need it fitted to how you actually work, that is a Standard build and we will say so before you buy rather than after.
New-lead intake routing.A form submission lands in your CRM with the right owner, the right tag, and a Claude-classified urgency. Replaces the manual "who picks this up" Slack thread that runs every morning.
Scheduled scrape feeding a digest. A daily run pulls from your watch list, Claude summarizes the signal worth reading, and your team gets one digest at 8am instead of fifteen tabs at 11pm.
A live data source wired into Claude.Airtable, Notion, Stripe or your own database connected to your team's Claude so the model reads the live state rather than a stale export.
You get the workflow running, a short runbook for operating it, and the managed monthly that keeps it running as the tools underneath it change.
STACK-NATIVE·FIXED PRICE·NO DISCOVERY·NO DECK·PROVEN WORKFLOW
02 ·Standard build
The usual starting point, and the one to pick if you are not sure. We start with discovery: what the workflow really does, where it breaks, who touches it, and what the exceptions are that nobody wrote down. Then we build it, either by fitting a proven workflow to your operation or building the thing from scratch when nothing fits.
The difference from a Starter build is the discovery and the fitting. The difference from a Pro build is that this is one workflow done properly rather than a system spanning several tools and teams.
Discovery first. We map the workflow as it is actually run, not as the process doc describes it. That gap is usually where the automation would have broken.
Your exceptions, handled. The edge cases your team works around by hand are the reason the off-the-shelf version never stuck. They get specified and built.
Your integrations, plumbed. The workflow reads and writes against the live state of your business, through the tools you already pay for.
You get the system in production, a runbook your team can operate without us, a handoff session, and the managed monthly.
STACK-NATIVE·FIXED PRICE·DISCOVERY INCLUDED·NO DECK·THE DEFAULT
03 ·Pro build
Bespoke, cross-system, and scoped per engagement. We own design, build, integration and handoff across the full surface: every input, every routing decision, every integration the system depends on, and every edge case the team needs handled.
This is the right shape when the work spans several tools and more than one team, and when the thing you are buying is an operating layer rather than a workflow.
Every input.The form, the inbound email, the upload, the API webhook, the scheduled trigger. Whatever feeds the system, it's wired.
Every routing decision. Where the work branches, what the model classifies, when a human gets paged, what gets auto-resolved. Specified, tested, monitored.
Every integration. Your CRM, your project tracker, your Slack, your storage, your finance system. Plumbed so the system reads and writes against the live state of your business.
Every edge case the team needs handled. The retry logic, the dedup rules, the manual override path, the audit log, the failure alert. Production behavior, not demo behavior.
Priced per engagement against scope and integration surface, and fixed before you sign. If you want that scope written down and priced before you commit to building it, that is what a Blueprint is for.
04 ·Blueprint
For a larger build you may believe the approach works and still not be able to say what "it" is. A Blueprint is the paid answer to that: we spec the system, and you get the architecture, the sequence it gets built in, and a priced proposal you can take to a decision.
Credited in full against the build cost on contract signing, within 30 days. So the question it asks you is when to build, not whether to spend. If you walk, you keep the architecture and the proposal, which is what you paid for.
Most people do not need this. Pick a Standard build if you know what you want built, and a Blueprint if you are heading somewhere large and need it written down and priced first.
05 ·The monthly
Every build runs on the managed monthly, because an unmaintained automation drifts and breaks. The connectors change, the models change, and the tools underneath your workflow ship breaking changes on their own schedule. The monthly is what keeps what we built for you running through all of that.
It is one flat number per account, set by how much we are running for you rather than by how many people use it. Adding people costs you nothing. Monthly starting at $395, and the exact number is quoted once the build scope is agreed, never before.
What it covers: we run it, we keep the system and its connectors current, and we fix drift on what we built. What it does not cover: new workflows, which are a fresh build at their own size rather than an unbounded support line.
06 ·FAQ
Q1Which size should I pick?
A Standard build unless you have a reason not to. Pick a Starter build when something we have already built is close to what you need and you would rather not pay for discovery. Pick a Pro build when the work spans several tools and more than one team. If you are not sure, say so in the form and we will tell you which one fits, including when the answer is the cheaper one.
Q2Why is there a monthly on top of the build?
Because an unmaintained automation drifts and breaks. The tools underneath it change on their own schedule, and a workflow nobody is keeping current is a workflow that quietly stops being true. Monthly starting at $395, flat per account, quoted once the build scope is agreed. It covers running what we built; new workflows are a fresh build at their own size.
Q3What if I need more than one workflow built?
Run them as sequential builds. The second one prices faster because we already know your stack. If they are genuinely one system rather than several workflows, that is a Pro build. Either way a new workflow is a fresh build rather than something absorbed into the monthly.
Q4Do you work with my industry?
Praxis serves SMB owners and operators across services, professional services, e-commerce, and specialty operations. Deep familiarity with legal and cybersecurity (data breach response, intake automation, case evaluation), specialty retail and fashion, interior design and architecture, real estate technology, and creative production. We turn down enterprise $100M+ and heavily regulated verticals (healthcare, defense) unless the work is inbound and the fit is clear.
Q5What happens after the build ships?
You get the system, the runbook, and a handoff session, and from there the monthly keeps it running. A Pro build also carries a 30-day support window for fixes and tuning. Everything we built runs on your stack and stays yours.
Q6Do you sign NDAs?
Yes. Mutual NDA is the default for any engagement that touches client data, customer records, or proprietary workflows. We sign yours or use ours.
Q7Do you work fully remote?
Yes, by default. Praxis is async-first. Weekly check-ins via Google Meet or Slack when the build cadence calls for it. If your engagement benefits from on-site time, NYC and the Northeast corridor are easy; further than that is a per-engagement call.
Q8Is the website really a Praxis demo?
Yes. The animated workflow diagrams, the choreographed reveals, the integrated systems quality, the way Cowork and MCP power the case studies, all of it is the same kind of build we do for client engagements. The website is the most visible build in the Praxis portfolio.
A working system on your stack, fixed price, from $2,495.
BeginOr read what Praxis builds → Recent work